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“Fashion is the armor to survive the reality of everyday life.”
− Bill Cunningham


After working in the graphic design field for 10 years, I finally pursued my dream in fashion. And so, in the fall of 2014, CAWCE [pronounced as kawz] was born. CAWCE stands for Creativity, Attitude, Women, Confidence, and Enjoyment.

Fashion has always been my passion ever since I bought my first ELLE at sixteen. I love how a woman transforms herself when she puts on her favorite clothes and accessories — like seeing how her mood changes to getting that extra boost of confidence.

CAWCE features women’s daily wear and accessories. We love to share simple and quality products at a reasonable price. Whether I design my own products or import from around the world, CAWCE’s secret is all about embracing simplicity but with elaborate detailing.

I would never sell a piece that I wouldn’t want to wear. I hope you enjoy the collections as much as I enjoy finding them for you. Welcome to CAWCE!


Jeny S.
Founder / Fashion Director